What if a everyday health company could shield your wealth from inflation while helping you live longer and stronger? Prenetics Global, the Nasdaq-listed pioneer behind personalized DNA tests and celebrity-backed supplements, just pulled in nearly $48 million in fresh capital—not just to supercharge its booming wellness brand, but to stack Bitcoin like a digital fortress, all while eyeing a staggering $1 billion in revenue and another $1 billion in BTC holdings by 2030.
This isn’t your typical corporate cash grab. In a world where traditional treasuries lose value to money printing, Prenetics is betting big on a “dual-engine” strategy: explosive growth in consumer health products plus smart Bitcoin accumulation. Announced in late October 2025, the oversubscribed equity raise drew heavy hitters from the crypto world, signaling strong belief in this hybrid health-wealth playbook that’s turning heads from Wall Street to wellness enthusiasts.
(Image: Danny Yeung’s visionary blueprint blending health innovation with Bitcoin treasury strength)
Breaking Down the $48 Million Commitment: Fuel for Two Powerhouses
Prenetics didn’t just raise money—they supercharged two growth engines at once. The bulk of the $48 million (with potential to hit $216 million if warrants are exercised) splits between scaling IM8, their David Beckham-co-founded supplement line, and ramping up daily Bitcoin buys.
Right after closing the deal on October 28, 2025, they snapped up 100 more BTC, pushing holdings to 378 coins worth about $41 million at the time. That’s on top of their “one Bitcoin a day” habit started in August, making Prenetics the first consumer health firm to treat BTC as a core treasury asset—like MicroStrategy, but with vitamins and DNA kits.
Why Bitcoin? A Hedge That’s Smarter Than Cash
In CEO Danny Yeung’s words from his recent manifesto, old-school treasuries are “obsolete” in an era of endless money supply. Bitcoin acts as a “fortress of value,” protecting against debasement while potentially appreciating big-time. With liquidity now at $127 million ($86 million cash + $41 million BTC), Prenetics has the firepower to buy dips and hold long-term.
Investors like crypto exchange Kraken, mining expert GPTX, and wallet giant Exodus jumped in, showing this isn’t hype—it’s a calculated pivot backed by pros who live and breathe digital assets.
(Image: Chart proving IM8’s unmatched speed to $100 million annual recurring revenue, outpacing even hot AI startups)
IM8: The Wellness Rocket Ship Driving Everyday Growth
Forget slow-and-steady health brands. IM8 blasted to $100 million in annual recurring revenue in just 11 months—the fastest ever in the $704 billion supplements industry. Co-founded with soccer icon David Beckham and endorsed by tennis star Aryna Sabalenka, it’s all about premium, science-backed longevity products with 70% margins and 80% subscription renewals.
October alone saw $9 million in sales, up 32% month-over-month, putting IM8 on track for $180–$200 million in 2026. Prenetics is ditching non-core units to go all-in here, turning everyday people into loyal customers chasing better health—and funding the Bitcoin engine along the way.
From DNA Tests to Daily Vitamins: How It All Connects
Prenetics started with CircleDNA, helping millions unlock genetic insights for personalized wellness. Now, IM8 takes that science mainstream with easy-to-love supplements. This cash machine funds Bitcoin buys without dipping into operations, creating a virtuous cycle: healthier customers → recurring revenue → stronger treasury → more value for shareholders.
(Image: IM8’s revenue skyrocketing from under $1M to over $10M monthly, with 1,600% CAGR highlights)
The Bold 5-Year Vision: $1 Billion Revenue + $1 Billion Bitcoin
Yeung isn’t shy: Hit $1 billion in yearly sales through global IM8 domination, while stacking enough BTC to match that in value. As of November 2025, they’re already at 382 BTC and climbing daily. This could make Prenetics a multi-billion-dollar powerhouse, blending real-world health impact with crypto’s upside.
Experts see it working—similar strategies turned companies like Metaplanet into stars. With Bitcoin hitting new highs and wellness booming post-pandemic, Prenetics is perfectly timed for everyday investors seeking growth without pure speculation.
How Regular Folks Can Get in on This Health-Wealth Wave
Thinking of jumping aboard? Watch Nasdaq ticker PRE for shares, or grab IM8 products to support from the consumer side. Bitcoin fans can track their live treasury dashboard for daily updates. As Yeung puts it, this dual-engine isn’t just business—it’s a revolution for anyone wanting longer lives and stronger finances.
Prenetics proves you don’t need to be a tech giant to embrace Bitcoin smartly. By tying it to tangible health wins, they’re building something sustainable that could inspire a wave of corporate adopters. In five years, we might look back at this $48 million commit as the spark that lit a multi-billion fire. Ready to live healthier—and wealthier? Keep an eye on Prenetics; the ride’s just getting started.
